In almost every industry, the message is clear: be ahead of the consumers, or you’re already behind.
The fashion industry is notorious for this: by July, Bazaar Magazine had already published a review of New York runway fashion-for this coming Spring.
But it’s not limited to the fashion world. In fact, personal and private chefs would do well to stay ahead of the current season and plan ahead what for what their clients may be craving.
A Competitive Edge
Chef Robert Fallon’s Jacksonville Daily Dash Daily is known for its gourmet dishes and fresh ingredients. But what really makes it a success is simple:
Chef Fallon serves dishes that become major trends before other chefs get the chance:
“You have to take a look at what your competition is and…the trends and see where the food is going,” Fallon explained in an interview with a web based review journal for local restaurants.
After researching predictions for the coming season?
“From there, [I] just put an unexpected spin on it”, which brings in more customers and keeping his deli on the edge of innovation.
New York Forecast: Fall 2017
Summer days are dying down and autumn is right around the corner: with less than a month left, it’s time to look ahead to what customers will be begging for. Here’s a forecast of what will be in high demand in New York, and how to make it your own.
According to the New Yorker, tacos will be even more popular this season. Tacos are “a melting pot of democracy”, The New Yorker explains, “by embracing the cuisine of one of our largest minority groups”, a topic that holds growing interest. They’re also portable, fun, and customizable. Of course, New York’s love affair with tacos is a long one and increasingly expansive. Today, tacos dominate anything from casual street fare to upscale restaurants. And the demand will only continue to grow as the cool months hit.
Make it Your Own: Toss aside too familiar ingredients (i.e. refried beans, cheddar cheese, onions) and pay homage to New York’s multiculturalism by flirting with other cuisines. Try a French flair with Tacos Lyonnaise, which features seasoned and seared cod and placed in a warm tortilla. Korean Bulgogi tacos are filled with Asian spiced short ribs, slaw, and finished with a lime dressing. Feeling less adventurous? Go Italian, by stuffing your tacos with traditional Italian sausage and seasonings.
Plant Based and “Raw” Meals:
Like many trends forecasted for fall, this is not entirely new. Certainly plant based diets have been rising in popularity for a long time. But this fall, especially millennials, are demanding a little less meat on their plates. The twist? Consumers are turning away from full veganism or vegetarianism and insteading focusing on more vegetables on their plate, and more meals, from time to time, that do not involve any meat or fish.
Make it Your Own: Instead of relying on old mainstays like pasta, serve up a fresher and more colorful plate. Jackfruit offers a surprisingly satisfying substitute for sandwiches like pulled pork. Zucchini and carrot noodles offer a hearty dish fit for autumn’s chill; marry with sesame tofu or crushed peanuts. Of course, a twist on soup is always welcome: Thai green curry or roasted butternut squash soup are bold options.
Even though the economy has improved since the recession of 2008, trends indicate that consumers are still less willing to spend their money. Chefs may take the hint. And while Forbes predicts that millennials will still continue to spend sufficiently on food, the older generations seem to be more reserved and drawn to old stays as simple as mush. Mush, in fact, is one of the forecasted foods in demand for Brooklyn this fall.
Make it Your Own: Economical doesn’t need to be bland. Start with a simple comfort food as a base, like pasta, rice, corn mush, or beans. Add plenty of flavor, heat and color to transform dishes from ordinary to extraordinary. White bean and spinach soup is garnished with rosemary to add color. Add Asian flair to pasta with an easy satay sauce, assorted peppers, and a hearty portion of chicken. Or make an out of this world dish with Alien Pasta, which plays with affordable sausage and versatile vegetables. While Chinese dishes thrive on rice, a more unexpected option might be a Japanese Mountain Yam Omarice or a playful Sushi Pizza.